I help businesses transform ideas into strong visual identities through strategy, logo design, and consistent brand systems.
Strategic Brand Identity
For Ambitious Brands
“ amro Story is a brand identity studio helping businesses transform ideas into memorable visual systems through strategy, logo design, and creative direction.
“
Amr Abdel-Mawla
Founder & Brand DesignerStrategy Meets Identity
At Amro Story, I create strategic brand identities that help businesses stand out, build trust, and connect with their audience. Every logo, color, and visual element is designed with purpose — turning ideas into brands with a clear story.
How I Build Brands
Creating strategic identities that help brands grow and stand out
Designing memorable logos with meaning, clarity, and purpose
Crafting packaging experiences that connect products with customers
Creating consistent brand visuals across digital and print platforms
Delivering complete visual systems that bring brands to life
Amro Story is a brand identity studio led by Amr Abdel-Mawla, focused on creating strategic visual identities that help businesses build a strong, memorable, and professional presence.
Years of Experience
4+
Completed Projects
50+
Brand Identities
25+
Happy Clients
50+
Amr Abdel-Mawla
Founder & Brand Identity Designer
Ready to Build a Brand That Stands Out?
Let’s create a strategic visual identity that helps your business look professional, memorable, and ready to grow.
“ Building meaningful brand identities through strategy, creativity, and thoughtful visual design. “
Amr Abdel-Mawla
Founder & Brand Identity DesignerLet’s Build Your Brand
amrostory
Selected Brand Identity Projects
Explore selected identity projects crafted through strategy, creativity, and thoughtful design
helping businesses create a stronger visual presence.
Project Name:
GYRO — Fast Food Brand Identity
Description
GYRO is a modern fast food brand identity project focused on speed, bold visual impact, dynamic graphics, and creating a memorable restaurant experience.
Industry:
Food & Beverage Branding Restaurant Identity Design Fast Food Concept
Release Date:
2024
Project Name:
LEUKE DINOSAURUS — Packaging Design
Description
A colorful toy packaging design project created to deliver a playful, attractive, and memorable visual experience for children’s products.
Industry:
Kids Toys & Packaging Design
Release Date:
2022
Project Name:
EVERY THING IS WOODEN — Brand Identity
Description
A natural woodcraft brand identity system inspired by craftsmanship, organic materials, and custom wooden creations for modern spaces.
Industry:
Woodcraft & Interior Design
Release Date:
2023
Project Name:
BlooMish — Brand Identity
Description
BlooMish Brand Identity is a modern fashion visual identity project created by Amro Story. The project focuses on developing an elegant brand system through logo design, typography, colors, and premium fashion applications.
Industry:
Fashion Brand Identity
Release Date:
2023
Project Name:
HALZY — Brand Identity
Description
A modern lifestyle brand identity system designed around simplicity, elegance, and a unique visual language that creates a memorable brand experience.
Industry:
Brand Identity Design
Release Date:
2025
Project Name:
TIAGO Brand Identity
Description
TIAGO Brand Identity is a modern visual identity project created by Amro Story. The project focuses on building a clear, elegant, and memorable brand system through strategy, design, typography, and visual consistency.
Industry:
Brand Identity Design Visual Communication Creative Direction
Release Date:
2026
Project Name:
ERTH Brand Identity
Description
ERTH Brand Identity is a modern heritage visual identity project created by Amro Story. The project combines cultural inspiration, elegant design systems, typography, colors, and professional brand applications.
Industry:
Cultural Branding Visual Identity Design Brand Strategy
Release Date:
2026